Whether pop, fashion or social media, male manicures are becoming more and more normal. Nail design is also increasingly appreciated and worn by men. And it doesn't really matter how the customers sitting in front of the nail table define themselves. The important thing is that the customer's wishes are professionally implemented. And we at Emmi®-Nail have exactly the right nail products for this.

Men often have stronger nails and tougher calluses than women. This must be taken into account when caring for nails. Above all, always use sharp and professional tools to prevent injuries to the nail bed and cuticles. We have summarized important tips and advice in our nail care guide for men.

Some customers simply want healthy and well-groomed nails. In this case, a neutral polish such as our Turbo Top Coat should be used. It is easy to apply thanks to the integrated brush and dries in just a few seconds. If you don't want polish, simply use a polishing file to give your nails a high shine.

Of course, you can also add a little color. The classic black on a short nail is popular here. You have to work very carefully here, as a strong color does not forgive mistakes and every mistake is immediately visible. No matter what the customer ultimately decides on, they will appreciate professional and unbiased advice. Why not also adapt your price list to the current topic and formulate the description appropriately for men and women, simply gender-neutral. After all, when it comes to nails, we all agree that whatever you like is allowed.